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frequently asked questions

We like people who ask questions. It’s one of the qualities of an exceptional franchisee. We want you to have all the information you need to make the best decision for your future. Here’s a start, and when you want to know more, we’re here.


You need a combination of skills and experience, but not necessarily in running a salon or in waxing. Rather, an ideal franchisee will have an entrepreneurial spirit, business management skills, and a passion for developing people and providing outstanding service.

We can’t guarantee your success, but we can offer a proven concept and superior franchise support systems. Income from each Waxing the City studio varies based on many variables: market size, demographics, efforts made by owners, competency, and economic factors. Your success is our success, so we’ll work with you to help your studio reach its full potential.

Yes, you’ll be granted an exclusive territory subject to certain restrictions contained in the Franchise Agreement (see Item 12 of our Franchise Disclosure Document). Your franchise sales consultant can discuss with you how Waxing the City implements its territory development. If you choose to be a multi-studio owner, we provide a discount on the franchise fee for each additional Waxing the City territory.
That decision is completely up to you. Some owners maintain full-time jobs and watch over the operation of their studio with occasional supervision. Other owners operate their Waxing the City studios as a full-time job. Depending on your circumstances, it can work both ways. If you designate a studio manager to run the day-to-day operations of your franchise, you can be assured they will get in-depth and comprehensive training to do so.
An exceptional franchisee gives up entrepreneurial freedom in exchange for an established system. The upside of that exchange is support from an experienced franchisor, one that can assist you through all phases of your business development and operation. A great franchisee is a team player and is committed to grow not only their business, but to improve the franchise system overall..
If you have the ability and desire to develop people, deliver an unmatched client experience, and build a local market, along with adequate capitalization, you may be a good fit for Waxing the City franchise ownership.
Supporting you and your staff is our top job at Waxing the City. For as long as you operate your Waxing the City franchise, you and your staff can expect targeted training in client service, waxing techniques, product sales, staff management, marketing, business reporting, and every other aspect of the studio business.
Our affiliate has a team of experienced real estate brokers who offer no-cost assistance with site selection and lease negotiation, including a thorough review of the market demographics. Plus, they can assist you in obtaining rent and build-out allowances.
Yes, no-cost financing assistance is available to Waxing the City franchisees. After consulting with our finance department, they can recommend a wide range of products and services for financing your investment.
At Waxing the City, we take turn-key to the next level. Our Studio in a Box supply system and an easy-to-follow design guide will give you peace of mind that your studio is the epitome of the Waxing the City brand and everything your clients expect it to be.
Our in-house marketing team can help you get the word out. They take a holistic approach to marketing and can provide guidelines for advertising, public relations, social media, and community involvement. Plus, you’ll have access to professionally developed marketing materials and business supplies.
Our signature hard wax is custom-formulated for us by one of the world’s leading wax manufacturers in Spain. It’s designed to shrink-wrap around the hair and easily lift from the skin. This special wax, combined with our Cerology® waxing services, results in more comfort and better results. Cerology is our term for the art of waxing. It’s based on "cera" (Latin for wax). All estheticians at your studio will undergo extensive Cerology training before they can serve Waxing the City clients.
That’s easy. Please take a few minutes to complete our Request Franchise Information form. Or, call us directly Monday-Friday between 8AM and 5PM CT at this toll-free number: 866-956-4612.
Call toll-free: (866) 956-4612.

The 2015 Franchise 500

Wes Hallberg and Tim Yocum

Read about Wes Hallberg and Tim Yocum, multi-unit operators, in Entrepreneur’s Q&A column, Franchise Players.

To book appointments online you will be redirected to a third-party site that Waxing the City does not own, operate, or control. If you have questions or concerns about booking appointments online, please contact the Waxing the City studio where you would like to make an appointment. View all locations. For more information about our accessibility efforts, please visit our Website Accessibility page.